Privacy Policy

Last updated: July 30, 2025

BODYPOP AS operates this store and website, including all related information, content and tools and all related features, products and services, to provide you, the customer, with a personalized shopping experience (the “Services”). BODYPOP AS is powered by Shopify, which allows us to provide the Services to you. This Privacy Policy describes how we collect, use and disclose your personal information when you use, visit or make a purchase through the Services, or when you otherwise communicate with us. If there is a conflict between these Terms of Use and this Privacy Policy, this Privacy Policy governs the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Services, you acknowledge that you have read this Privacy Policy and understand how your information is collected, used, and disclosed as described in the Privacy Policy.

Personal data we collect or process

When we use the term “personal information,” we mean information that identifies you or can be reasonably associated with you or another individual. Personal information does not include information that is collected anonymously or that has been anonymized so that it cannot identify you or be reasonably associated with you. We may collect or process the following categories of personal information, including inferences drawn from that personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact information including name, address, billing address, delivery address, telephone number and email address.
• Financial Information Including credit card, debit card and account numbers, payment card information, account information, transaction information, payment method, payment confirmation and other payment information.
• Account Information Including username, password, security questions, preferences and settings.
• Transaction Information Including which items you view, add to cart, add to wishlist, purchase, return or exchange, and your previous transactions.
• Communication with us Including the information you provide in communication with us, for example when you submit a request for customer support.
• Device Information Including information about your device, browser, network connection, IP address and other unique identifiers.
• Usage Information Including information about your interaction with the Services, including how and when you interact with or navigate the Services.

Sources of personal data

We may collect personal information from the following sources:

• Directly from you Including when you create an account, visit or use the Services, communicate with us or otherwise provide us with your personal information.
• Automatically through the Services Including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.
• From our service providers Including when we encourage them to enable certain technologies and when they collect or process your personal data on our behalf.
• From our partners or other third parties

How we use your personal information

Depending on how you interact with us and which services you use, we may use your personal information for the following purposes:

• Provide, customize and improve the Services We use your personal information to provide the Services to you, including to perform our contractual obligations to you, to process your payments, to distribute your orders, to remember your preferences and which items you are interested in, to send you notifications about your account, to process purchases, returns, exchanges and other transactions, to create and maintain your account or otherwise administer it, to arrange shipping, to facilitate returns and exchanges, to allow you to post reviews and to create a personalized shopping experience for you, e.g. by recommending products related to your purchases. This may include using your personal information to better customize and improve the Services.
• Marketing and Advertising We use your personal information for marketing and promotional purposes, such as sending you marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products and services via the Services or other websites, including based on items you have previously purchased or added to your shopping cart, and other activity on the Services.
• Security and Fraud Prevention We use your personal information to authenticate your account, to provide a secure payment and shopping experience, to detect, investigate, or take action regarding potentially fraudulent, illegal, unsafe, or malicious activity, to protect public safety, and to secure our Services. If you choose to use the Services and register for an account, you are solely responsible for keeping your account login information secure. We strongly recommend that you do not share your username, password, or other login information with anyone else.
• Communicating with you We use your personal information to provide you with customer support, to respond to you, to deliver you effective services, and to maintain our business relationship with you.
• Legal reasons We use your personal information to comply with applicable laws or in connection with legal process, including requests from police or government agencies, to investigate or participate in civil lawsuits or other types of legal subpoenas or proceedings, and to enforce or investigate potential violations of our terms or policies.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, in accordance with this Privacy Policy. Examples of such cases include:

• With Shopify, merchants, and other third parties who perform services on our behalf (e.g., IT administration, payment processing, data analytics, customer support, cloud storage, distribution, and shipping).
• With businesses and marketing partners to provide marketing services and advertisements to you. For example, we use Shopify to support personalized advertising with third-party services, based on your online activity with various retailers and websites. Our business and marketing partners use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to ask us not to share information about you to show you targeted advertising and marketing based on your online activity with various retailers and websites.
• When you instruct us to provide, request us to provide or otherwise consent to us providing certain types of information to third parties, such as to ship your products or through your use of social media widgets or login integrations.
• With our partners or in other ways within our group.
• In connection with business transactions, such as mergers or bankruptcy, to comply with any legal requirements (including responding to subpoenas, search warrants, and similar requests), to enforce any applicable terms of use or policies, and to protect or defend our services, our rights, and the rights of other users or others.

Relationship with Shopify

Shopify hosts the Services and collects and processes personal data related to your access to and use of the Services in order to provide and improve the Services to you. Information you submit to the Services is transferred to and shared with Shopify and third parties that may be located in countries other than yours, in order to provide and improve the Services to you. To help protect, develop, and improve our business, we also use certain advanced Shopify features that use data and information that originates from your interactions with our store, other merchants, and Shopify. To provide these advanced features, Shopify may use personal data collected in connection with your interactions with our store, with other merchants, and with Shopify. In such circumstances, Shopify is responsible for the processing of your personal data, including responding to your requests to exercise the rights you have in relation to the use of your personal data for these purposes. For more information about how Shopify uses your personal information and about any rights you may have, please read Shopify's Consumer Privacy Policy . Depending on where you live, you may also be able to exercise certain rights regarding your personal information here Link to Shopify's Privacy Policy .

Third-party websites and links

The Services may contain links to other websites and other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their security and privacy policies and other terms. We do not guarantee or assume any responsibility for the privacy and security of such websites, including the accuracy, completeness, or reliability of information contained on such websites. Information you provide in public or semi-public forums, including information you share on third-party social networking platforms, may also be visible to other users of the Services and/or other users of the relevant third-party platforms, without limitation to our or other third-party use of such information. Providing such links does not in itself imply that we endorse or endorse the content on such platforms or endorse or endorse the owners or operators of such platforms, except as otherwise described in the Services.

Data about children

The Services are not intended for use by children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact information below to request that the information be deleted. As of the effective date of this Privacy Policy, we are not aware of any “sharing” or “selling” (as those terms are defined by applicable law) personal information about individuals under the age of 16.

Security and retention of your information

Please note that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, information you send to us may not be secure while in transit. We do not recommend that you use insecure channels to communicate sensitive or confidential information to us.

How long we may retain your personal information depends on various factors, such as whether we need the information to maintain your account, to provide you with the Services, to comply with legal orders, to resolve disputes, or in connection with any applicable contracts and policies.

Your rights and choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may only apply in certain circumstances, and in certain cases we may refuse your request in accordance with the law.

• Right of access You may have the right to request access to the personal information we have stored about you.
• Right to erasure You may have the right to request that the personal information we have stored about you be deleted.
• Right to rectification You may have the right to request that inaccurate personal information we hold about you be corrected.
• Right to data portability You may have the right to receive a copy of the personal data we hold about you, and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
• Manage your communication preferences We may send you promotional emails. You may opt out of receiving these at any time by using the unsubscribe option that appears in our emails to you. If you choose to opt out, we may still send you non-promotional emails, such as emails about your account or orders you have placed.

You may exercise any of these rights as described in the Services or by contacting us using the contact information provided below. Visit https://privacy.shopify.com/en for more information about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify.

We will not retaliate against you if you exercise any of these rights. We may need to verify your identity before we can process your requests, as permitted or required by applicable law. In accordance with applicable law, you may designate a representative to make requests on your behalf to exercise your rights. Before we accept such a request from a representative, we will require the representative to provide documentation that you have authorized them to act on your behalf. You may also be required to verify your identity directly with us. We will respond to your request as promptly as possible and in accordance with applicable legal requirements.

Complaints

If you are dissatisfied with how we process your personal data, you can contact us using the contact details below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details below, or to lodge a complaint with your local data protection supervisory authority. For the EEA, a list of the responsible data protection supervisory authorities can be found here .

International transfers

Please note that we may transfer, store and process your personal data outside the country in which you reside.

If we transfer your personal data outside the EEA or the UK, we will rely on recognised transfer mechanisms such as the European Commission's standard data protection clauses or equivalent contracts issued by the relevant authorities in the UK, where applicable, unless the data transfer is to a country that has been determined to offer an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal or regulatory reasons. We will post the updated Privacy Policy on the Site, update the “Last Updated” date, and provide notices as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please call , send an email to kundeservice@bodypop.no or contact us at Bjørnestien 25, 1597 Moss. For the purposes of applicable data protection laws, we are the controller of your personal information.